Our story

We are Martin & Eve Crisp and Alex & Laura Sommer – aka The Pet Guru family. Between us we have two long-term marriages and a cute Suffolk village in common, as well as two furry friends, three fabulously feisty daughters in the same class, a like-minded attitude to what constitutes a good and sustainable product and a shared love for caring for the planet. We believe our children, as well as our pets, are a product of their environment. The happier and healthier the environment, the happier and healthier they will grow.

We have been talking about building this brand together since pre-lockdown days, combining our skills to ensure our products not only look and smell great, but also function, whilst taking the best care of your precious pets and leaving the smallest footprint on the planet. 

Don’t get us wrong, we are not claiming to be gurus, but we do have some kind of pedigree (pardon the pun!).

GURU FACTS

Our combined experience includes:

  • 15+ years of developing and manufacturing white label, natural pet care products to a global market.

  • 20+ years in product and graphic design.

  • 1 award-winning homeware and candle brand.

It also shows our age!

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